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When the founder of Whole Earth, the pioneering organic food company, was sent a sample of organic cocoa beans over 25 years ago, he had a sample of 70% dark chocolate made up from the beans. When it arrived and was left on his desk, his wife spotted the unguarded bar and helped herself. She'd never tasted anything like it in her life and was certain that other confirmed chocoholics would love it as much as she did. And with that, Craig and Jo set about making organic chocolate.
They selected the name carefully, aiming to reflect the brands of their childhood, and chose Green to symbolises their strict organic principles and Black to represent the intensity of the chocolate..
Based on a traditional, spiced-chocolate drink from Belize, this rich, dark chocolate has a twist of orange, nutmeg, cinnamon and just a hint of vanilla, and the Maya Gold bar was awarded with the U.K.’s first Fairtrade Mark in 1994.